EXPERIENCE PRECISIONIN LIVESTOCK BRANDING
El-Toro Electric Brands has been crafting reliable livestock Tools since 1983. Now under new ownership, our focus is simple — build stronger equipment, refine heat performance, and give producers dependable tools made for real cattle conditions.
ABOUT EL-TORO
BUILT FOR CATTLEMEN.BY CATTLEMEN.
Under New Ownership.
El-Toro Electric Brands is now operated by Marty and Vanessa Wever. Their goal is clear: rebuild the company’s reputation, strengthen the equipment, and give producers tools they can depend on.
The Wevers simplified the product line, improved construction, and focused on what matters most—brands that heat cleanly, handle well, and hold up in tough conditions. Every unit leaving the shop reflects practical updates shaped by real experience around livestock.
“Every brand we build is made to perform — tough, reliable, and ready for real working conditions.”
— Marty Wever, Owner
WHO WE ARE
A NEW CHAPTER FOR EL-TORO.
Marty and Vanessa Wever stepped into El-Toro with a clear purpose: address the issues producers had been facing and bring the equipment back to a standard they could rely on. They saw where the products needed improvement, where support had fallen short, and where the overall experience needed more consistency.
Their approach was straightforward — strengthen the builds, refine heat performance, and simplify anything that made the tools harder to use than necessary. Every update is driven by producer feedback: dependable quality, honest support, and equipment that performs the same way every time.
“Producers deserve equipment that works the way it should — no excuses, no runaround, just dependable performance backed by real support.” — Vanessa Wever, Co-Owner
GET STARTED WITH EL-TORO TODAY!
Whether you're upgrading your equipment or need support for an existing brand, the EL-TORO team is here to help you get the right tools for your operation.